We're always talking about the benefits of towels — everything from softness, absorbency, durability and design — and it's clear that our customers are now on the same page.

Our Homemark towels not only received five stars for overall satisfaction, but also topped the charts in the categories of durability, softness, ease of cleaning, absorbency and design.

We're happy to see our customers love our towels as much as we do!

Reliability

Longevity is important to us — we want your towels to stand the test of time. For Homemark, that means towels that won't tear, shrink or fade over time.

softness
Are there many feelings you experience when you wrap yourself in a soft, warm towel after a steamy hot bath? We don't think so - a little joy beyond compare. To top this category, towels must be soft to the touch and comfortable to use — no wonder we received five stars.

Easy to clean
This criterion involves towels not needing to be washed outside the home or requiring more difficult cleaning steps. And if you've seen our towel care guide, you'll know that it's simple to keep your towels looking and feeling their best.

Absorbance
Do as the name suggests; This rating is how effective the towel is at wicking water away from the skin. At Homemark, we even have towel collections created with a special spinning technique that absorbs water faster — like our Living Textured Towels .

Design
Now we move away from function and toward form. This criterion revolves around whether the towel has an “interesting and aesthetic appearance.”

We have a wide range of colors to choose from in our towel collections, from classic neutrals to pastels to bright hues.